How many of us welcomed new ātoysā during the pandemic year?
Puppies, Nintendo consoles and baking appliances.
I sat down with Marcus Grimerƶ, the CEO of Ankarsrum – a Kitchen appliance for the
everyday consumer with a āindustrialā feel about the pandemic year and how it affected sales.
Marketing took a back seat and sales + production reigned supreme.
āOur customers really love the Ankarsrum Assistent Original… Our customers are truly our best marketersā ā Marcus Grimerƶ, CEO, Ankarsrum